Facebook marketing is one of the most effective FREE strategies, if you know what you are doing! With over 500 million users worldwide, there is a huge opportunity to market your business to a wide-ranging audience. If you are interested in reaching a large audience to effectively market your business, the basic Facebook strategies are a start:
– Develop an Inviting & Dynamic Profile. Creating an effective profile means posting a good profile picture of yourself so your audience can see who you are. You also need to update your profile that shows that you are an interesting person. Include in your contact information your website information so people can find your site.
– Update Your Profile Text Box. You can write a quick description in this text box to include your website information, which is located on the left of the Facebook page. Because of its location on your profile page, viewers will be drawn to this box so you want to capture their attention.
– Update your profile status daily. You need to be involved in your facebook page & the facebook community. You need to be active and let people know what you are doing, what you are interested in, etc. If you are not posting something each day, people will know that you are not interested and not bother to get to know you and your opportunity better.
– Sell Yourself. Do not overtly sell yourself or your business on your page, that’s considered SPAM and Facebook is like any other social media networking tool…they don’t care about your business anyways! Show yourself as a leader, an expert, a person who can bring value into their world and solve their problems. It is all about sharing your knowledge and generating value for your friends. A simple way to get people to see what you are doing is to friend folks with the same interests that you have, are in network marketing, are into personal development. Spend 10 minutes each day friending people in order to grow your list.
– Photos & Notes. Notes and Photos are two Facebook applications that allow you to share blog posts and pictures with your friends. You can use these features to post content about your brand, but be careful to always do it authentically – don’t be spammy. If your photo albums are all company logos, for example, you’ll lose a lot of credibility. These tools will let the prospects get to know you better and you can weave in your business and opportunity into your page without annoying your readers.
– Facebook Social Plugins – When your visitors click on the Facebook Like button, the URL on which the Like button is embedded populates the user’s Facebook newsfeed. This newsfeed exposes this URL to a user’s friends on Facebook. Friends are typically friends because they share the same interests. To help start to get your materials viral, once a URL is Liked, the URL is exposed to this user’s friends. Again, be involved in the Facebook community and plenty of people will learn about you and your opportunities.
– Develop a Facebook Fan Page. If you really want to get out there and market youself, business or organization, then creating a Facebook Fan Page is the best way to do this. The Fan pages do not need login access to read, they are public information, it will show on their news feed which can help grow virally.
These simple facebook marketing strategies can be utilized in about 30 minutes each day and it’s free. If you are interested in learning more about these facebook marketing strategies, contact me below and I can share with you an exclusive webinar that will share these secrets and more.